IN-HOUSE EXPERIENTIAL MARKETING
Matchbook’s experiential team is responsible for designing unique and engaging events for our internal members. Matchbook Marketing is not only a space for creatives to develop their professional skills, but a place where like-minded students can connect, collaborate and build communities. From Halloween bashes to stress-relief yoga to DEI events, our experiential team helps Matchbook promote a culture of inclusivity and creativity.
We made Engage subscription boxes with supplies for our members to tie-dye. We instructed members to wait until the Zoom call to open the boxes together. In breakout rooms, members engaged and tie-dyed RY shirts.